Awareness and Engagement

This line of action, Awareness and Engagement, helps regions understand how different audiences perceive the forest bioeconomy and builds the knowledge base needed to strengthen public support for the transition. Through targeted surveys, capacity-building activities and strategic dissemination, it turns perceptions research into actionable insights for policymakers and communicators. Regional initiatives and success stories are amplified to European and international audiences, helping shift awareness from the local to the systemic level.

Engage key stakeholders to understand perceptions of the bioeconomy from various perspectives and improve awareness through capacity building and strategic information dissemination. Share regional initiatives and success stories with international audiences.